PR and TAMAGN

I use to visit ethiomedia , it is an ethiopian web site. Most of the time they use to post about ethiopia and related issues . The web site is much interested in political articles, i admire their courage , at times i use to ask my self , from where these guys would get the time, how could they coop up with their personal life ? any way i did not get the answer but i appereciate them for briefing us about Ethiopia and the current situation back in home.
In this article i want to concentrate on two videos which had been transmitted by the Ethio media web site , those videos had been produced , i think one is with meysaw entertainment group or some thing like that , for sure , i remember it has been prepared to remember( for a memorial purpose) the well- known , popular Ethiopian artist Tilahun gessesse , who has passed away recently a year a go.
All the way the production had been coordinated very professionally, the imitators who had imitated tilahun, they had done thier job , specially two guys , they are exactly like tilahun, if i had not known about them or if i was hearing their voice in cassette , ofcourse i would have thought that their voice was tilahun's voice.
As usual Tamagn had shown his professional capacty to the audince , i like the way he presented hims self, his presentaition skill is marvelous, at that particular time, almost he was able to show the work of Tilahun.
Tamagn had given a brief analysis about every thing concerning Tilahun , but there was something which i was not comfortable with it , tamagn had said that when tilahun plays in oromgna , we all became an oromo. Here tamagn wants to show that how tilahun is capable , but this explanation gives an impression as if we need to be an oromo to appereciate that music,
As an Ethiopian we do not need to be an oromo to appereciate that specific music, as a matter of fact by being an ethiopian , all ethiopian languages are equally belongs to all of us .
Tamagn was giving a critics on the weyanes' president girma's divisive speech , he proved that the speech was a complete lie, '' prseident has said that in previous regimes of ethiopia had not been allowed to sing in oromigna'' , Tamagn had proved wrong. I like that !!!
But tamagn at the same time he was impressed about weyane because of that they had allowed a state funereal cermony to tilahun. Tamagn had appereciated that. But here there is one thing which is not clear for Tamagn , this was what exactly weyane wants, The weyanes were looking for a personal relation ship work , here , their PR officer has worked very professionally ,
In PR there is a word which is called A word of mouth , when any body it could be a company or a state , an individual sponsors a big event , when the events are associated with big names and heroes , the main thing is to create an awareness, good will or it could be any thing but in this case it is to change a negative attitude of the people of Ethiopia towards them,This is a specific PR approach . The aim of sponosring or allowing a state funereal is exactly that one. When any body talks about tilahun's funereal , every body will talk about the weyane's will , In this case consciousily or not even Tamagn had spoken that , but the truth is ,weyane's intention is not that they love the work of tilahun, they appereciate tilahun, no ,they do not like tilahun, they hate more than any body , as we know weyane hates any body Ethiopian , let alone Tilahun the beloved Ethiopian singer who had played or sung for Mother ethiopia through out his entire life.
The second video which i had been watched was A G7 an ethiopian opposition meeting in los angeles . Tamagn had delivered a speech , he has delivered a very interesting speech . specially what the weyanes were talking about him, they called him that he is an azmari, he defended his profession in a very proud way ,He told them in a clear language that he is a master of that profession.The other amazing part was , the accusition that they made against him, ' he does not like tigre' , he showed them that he does not have any hatred with any body, he proved that he loved Ethiopia, the other one is he was telling about that they called every body who hates them to be a derge. But he showed that when it is with them , it is ok , even he listed out the names of the officials who had been working in the derge regime but now also they are working for weyanes like Fasil nahom, kassahun ayele, fiseha yimere, ayenew bitwelgn, Girma biru etc. A double standard .
At the end Tamgn had given a brief explanation about the insults that they use to talk, here Tamagn does not necessarily expected to mention those bad words , even if the weyanes talk those stupid words , it uses to dwarf them spritually , but if tamagn speaks that one it does not fit to him, in our culture too, there is a proverb , ''compairing to the guy or a person who had insulted me , the bitter one is the one who told me' ' in amharic ''Kesedebeg yenegereg '' the second proverb is ' 'Abuse a fool once he would abuse himself for ever' '.
Tamagn u need to watch out your word un consciously you would promote weyanes. Which would be a disastour , by the way i am your fan , i like your Ethiopian sprit , i appereciate you 4 ur Ethiopian Patriotic energetic approach, Let God bless you.
Ethiopia will prevail